The Science of Reciprocity – Ben Kinney discusses the science behind reciprocity, interesting case studies, and dives into how Reciprocity is used to persuade and influence others in sales, marketing, recruiting, and negotiation. Finishing with why and when you might use the power of reciprocity to persuade people in your own world.

Podcast: Play in new window | Download (Duration: 26:21 — 24.5MB)

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